Salesforce Forecasting:
Build a Revenue Forecasting Machine

Salesforce is the go-to software for sales teams for a reason: It’s an outstanding sales tool. And yet for companies that have revenue coming in over time through bookings or subscriptions, getting the right insights from Salesforce can be a challenge for their financial planning & analysis and sales operations teams.

Problems With Forecasting:
Where Is Your Revenue Hiding?

To meet growth goals, companies can’t let revenue slip through the cracks. Yet there are gaps between expected pipeline revenue and the revenue forecast that are costing companies millions of dollars — sometimes hundreds of millions of dollars — of revenue today. This whitepaper describes four primary gaps you should be aware of.