Category: Articles

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Actuals vs. Forecasts: A Focus as Companies Shift to Usage-Based Models

As more businesses transition to consumption or usage-based revenue models, the comparison of Actuals vs. Forecasts needs to become a central focus. This analysis is key to navigating the variability inherent in these models and ensuring that companies can adapt quickly to changing customer behavior and market conditions.

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Streamlining Data Analysis for CFOs in the Advertising Industry

In the advertising industry, CFOs face the challenge of managing vast amounts of information efficiently. This post explores best practices for centralizing your data (and why it should be done within Salesforce), transforming chaos into streamlined, powerful tools for financial forecasting and operational efficiency.

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A Comprehensive Guide to Demand Forecasting

Demand forecasting often overlaps with sales or revenue forecasting when applied to specific products. However, it can also be more generalized, predicting demand for broader categories, such as the number of vehicles to be sold or manufactured in a specific year. Forecasters use various methods, which we'll explore in this guide.

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The Rise of Usage-Based Pricing for SaaS

For Software as a Service (SaaS) companies, usage-based pricing, or consumption-based pricing is quickly becoming a cornerstone. This comprehensive guide explores what usage-based pricing is, its benefits, and the challenges SaaS companies can face during implementation.